PPC, known otherwise as pay-per-click, is a search engine model and digital marketing strategy used to bring new leads to a website. When somebody clicks through to a pay-per-click advert, advertisers pay a small fee to the publisher. This...
Making the decision to set up an online shopping store is both daunting and exciting at the same time. Even though there’s no arguing the benefits that a business can enjoy from going online, without the right marketing, the...
Over the years, SEO firms used SEO tools and direct page submissions to get links. These methods will not work today. Google can penalize you for using these techniques today.
These days, most SEO specialists know the advanced SEO techniques to build...
A job in design has the potential to be a much-needed outlet for creative freedom – but it often comes at a price. Many graphic designers work alone, and while this often makes the most practical sense, it can...
If you’re interested in building a responsive client base, there is little that beats email marketing. Many people consider email marketing to be past its time, but actually, so long as the internet continues to exist, its significance should...
In 2020 Instagram is not about sharing pictures with friends and family anymore. Many new users sign up with a dream to make money on this platform. Blogging on social media is enormously popular, and as many other potentially profitable fields,...
Avenir is a French term meaning future. This is a typeface that was created in 1987 by Adrian Frutiger and released by Linotype GmbH in 1988. It was released with only three weights and all had an oblique version and a...
The biggest advantage of running your own ecommerce store is that, unlike owning a physical store on a high street, you will rarely ever feel alone.
Online retail allows for a much stronger sense of community....
Ecommerce content marketing is more than a buzzword—it’s a way of life. Brands selling online have produced colossal amounts of content to meet the 50% growth...